Security Awareness Training: Complete 2025 Guide

Human behavior remains the biggest driver of security risk. Studies show that 95% of breaches stem from human error, while AI-driven threats like deepfake scams surged tenfold in recent years. These trends make one fact clear: technology alone can’t stop attacks that exploit human trust.

AI-powered cyberattacks don’t just disrupt operations—they erode confidence. A single deepfake call or video can convince even seasoned employees, like the case of fraudsters tricking a U.K. engineering firm employee into wiring $25 million. 

These examples show why organizations need people trained to detect and resist manipulation before it causes damage. Security awareness training equips individuals with the skills and instincts to recognize evolving threats and take action before damage occurs.

This guide explains how to develop effective security awareness training. It highlights the components of a strong program, uses real-world examples to show why it matters, and outlines practical ways to measure results. With the right approach, employees can shift from being your greatest vulnerability to your strongest defense.

What is security awareness training?

Security awareness training (SAT) is a structured program that teaches employees and stakeholders how to recognize and respond to cybersecurity risks. It changes crucial habits, such as verifying unusual invoice requests or avoiding unexpected email links, to lower the likelihood of breaches.

Think of it as building a human firewall—a trained team that intercepts threats that technology may miss. Without this human layer, organizations remain exposed to attacks like business email compromise (BEC), which cost U.S. businesses $2.9 billion in 2023.

Effective training makes that vigilance possible. Interactive modules, simulations, and regular reinforcement ensure employees not only recognize risks but also act on them in real time.

The areas typically included in security awareness training include:

• Phishing and social engineering: Recognizing and avoiding malicious emails, phone scams, smishing texts, QR code phishing (quishing), and similar tactics.
• Generative AI-powered deepfakes: Identifying fake video, voice, or text communications that mimic executives or colleagues.
• Password security: Creating strong, unique passwords and using password managers effectively.
• Malware awareness: Understanding how viruses, ransomware, and other malicious software operate and how to prevent infection.
• Data security and privacy: Protecting sensitive information, complying with regulations such as GDPR, HIPAA, and CCPA, and following secure data handling practices.
• Physical security: Securing devices, preventing unauthorized access, and reporting lost or stolen equipment.
• Safe internet usage: Using secure networks, avoiding risky sites, and understanding the risks of public Wi-Fi.
• Mobile device security: Safeguarding smartphones and tablets from threats.
• Incident reporting: Knowing how and when to report suspicious activity to the right channels.

When done well, SAT builds a culture where employees are prepared to detect and stop attacks, reducing the organization’s overall risk.

What a modern approach to security awareness training looks like

Traditional programs often lean on yearly workshops or generic phishing tests. They may raise awareness, but they rarely keep pace with new AI-driven threats that emerge every week. Today’s security awareness training must be continuous, adapt to individual roles, and be grounded in measurable behavior change. Here’s what that looks like in action.

Personalized training paths

Different roles face different risks. A developer might need training on secure coding practices, while a finance team member is more likely to encounter invoice fraud attempts. Modern programs tailor the content and delivery to match each person’s exposure and learning needs, which helps make training stick.

Rather than one-size-fits-all tests, advanced platforms now analyze user behavior and role-based data to deliver scenarios that mirror the threats people are most likely to face. This keeps learning relevant and increases the chance employees apply best practices when it matters.

Generative AI-powered simulations

Cybercriminals can use AI to craft phishing emails that mimic writing style, voice messages that sound like executives, and authentic-looking deepfake videos. Training that mirrors these tactics helps employees recognize subtle red flags and respond quickly.

Adaptive Security is a next-generation training platform that brings this realism into the learning environment. Its simulation engine safely recreates attack methods such as spear phishing, vendor impersonation, and SMS fraud. This helps teams practice detection and response without risking an actual breach.

Multi-channel training

Security threats are no longer confined to email. Smishing texts, malicious QR codes, spoofed collaboration invites, and deepfake voice scams are all in play. Attackers exploit the channels that offer the easiest entry point, making single-channel defenses inadequate.

Employees need exposure to realistic threats across the same tools they rely on daily—whether it’s a chat platform, video call, or file-sharing service. The goal isn’t just awareness but pattern recognition: the ability to pause, question, and verify when something feels off, regardless of where it appears.

Automated reporting and compliance

Tracking participation, progress, and compliance can be resource-intensive when done manually. Modern security programs now rely on automation to cut administrative overhead and create reliable audit trails for regulators and leadership.

These systems track enrollment, measure progress in real time, and export reports mapped to frameworks such as ISO 27001, NIST, GDPR, and HIPAA.

Measurable results and ROI

The value of security awareness training lies in the results you can measure over time. Programs should track core metrics such as:

• Phishing simulation click rates: How often employees fall for test attempts.
• Reporting rates: How quickly and consistently staff flag suspicious messages.
• Human risk score changes: Whether individuals and teams become less vulnerable over time.

Strong measurement makes it easier to demonstrate ROI to leadership and refine training where employees need more support. Adaptive Security uses real-world phishing simulations and behavior analytics to show not just who clicked, but how reporting improved and which departments reduced risk fastest.

How to build a security awareness training program in 6 steps

A strong SAT program is a structured, ongoing effort that reduces the risks of human error and unsafe behaviors in your organization. Here’s how to build a program that engages employees and meets regulatory requirements.

Step 1: Assess your current security posture and training needs

Start by evaluating where you are today. This means looking at both technical defenses and human behaviors that create risk. Review recent incidents, phishing simulation results, and audit findings to identify patterns.

Consider:

• Which departments or roles face the highest exposure
• Common risky behaviors (e.g., weak passwords, slow reporting)
• Current coverage across channels like email, SMS, and voice

Pro Tip: If you don’t have historical data, run a baseline phishing simulation across multiple channels before designing the program. The results will guide both content and priority areas.

Step 2: Define clear goals and objectives

Next, establish what you want to accomplish. Your goals should be specific, measurable, achievable, relevant, and time-bound (SMART). For example, a good goal isn't just to "make employees more secure," but to "reduce phishing click-through rates by 25% within six months." 

Step 3: Choose the right training platform (and providers)

Now, it's time to select the tools you'll use. Look for a platform that offers engaging content, such as interactive modules, short videos, and simulated phishing attacks. 

The right partner can provide expert guidance and support, saving you time and ensuring your program stays effective and up-to-date.

Did you know? Adaptive Security offers these features—designed to boost staff engagement and readiness—in a single platform, making it easier to run continuous, tailored programs without adding to your administrative workload.

Step 4: Develop a comprehensive training curriculum

A modern curriculum blends education, practice, and reinforcement. It should include:

• Short, scenario-based modules that employees can complete without interrupting workflow.
• Realistic simulations that match current threat patterns.
• Periodic refreshers and updates to address new risks.

Pro Tip: Rotate simulation themes every quarter. For example, start with credential phishing, and then move to voice-based scams or deepfake video requests. This prevents “training fatigue” and keeps employees alert to multiple threat types.

Step 5: Launch and promote your training program

A successful rollout depends on communication. Enlist leadership to endorse the program, explain why it matters, and provide employees easy access to schedules and links via tools like Slack or Teams. This steady visibility embeds security into daily work.

Step 6: Monitor, measure, and iterate

Finally, you need to track your progress by monitoring key metrics like completion rates, phishing simulation results, and incident reports regularly. Use this data to identify what's working and what’s not. Then, use those insights to refine your curriculum, update your content, and keep your program fresh and effective.

For practical ways to boost resilience in the age of AI, see Adaptive Security’s tips to improve security posture against AI threats.

The top 5 benefits of security awareness training

Security awareness training is a critical layer of defense that directly influences your organization’s resilience. Done well, it delivers the following measurable business value across multiple areas.

• Reduces human error: Training helps employees recognize high-risk situations—from clicking on a phishing link to mishandling sensitive data—and respond correctly. This reduces the likelihood of mistakes that cause security incidents.
• Protects against sophisticated attacks: Employees gain the skills to spot modern cyberattacks. These include AI, deepfakes, and multi-channel social engineering, whether they arrive via email, text, voice, or video.
• Meets compliance requirements: A structured program ensures you meet standards—including GDPR, HIPAA, PCI DSS, and ISO 27001—while improving daily security practices.
• Reduces financial losses: Training lowers the risk of costly downtime, regulatory fines, and reputational damage by reducing the chances of a data breach.
• Builds a security-conscious culture: Employees understand their role in protecting the organization, strengthening defenses, and fostering a proactive mindset in everyday decision-making.

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The 5 best security awareness training tools for 2025

Security threats are evolving faster than ever. Organizations need tools that engage users, adapt to emerging threats, and deliver measurable results. Here are the five best security awareness training platforms to consider in 2025.

1. Adaptive Security

Adaptive Security offers an AI-powered security awareness training platform designed to protect against the latest social engineering threats. Rather than generic, one-size-fits-all content, it uses generative AI to create hyper-relevant and customized training modules to address specific risks and emerging threats like deepfakes and AI-driven phishing.

Key features and benefits:

• Deepfake and AI content: Simulations mirror real-world threats like voice cloning and AI phishing. This prepares employees for the types of scams they’re most likely to face, reducing the risk of costly mistakes. A cybersecurity analyst found that Adaptive’s “AI training and phishing tests, especially the deepfake content … [are] leaps and bounds ahead of the legacy platforms.”

• OSINT-driven personalization: Training adapts to employee roles and uses real company data points sourced through open-source intelligence (OSINT). Staff practice with scenarios that feel authentic, making lessons more memorable and effective.  An information technology (IT) user noted, “The phishing simulations are next-level. They pull in real details from our company, so they feel incredibly convincing, and a bit scary, to be honest.”

• Custom content builder: Security teams can quickly adjust modules for new threats or policies without outside support. This keeps training current and cuts down on vendor delays or extra costs. One user said, “I love the AI content creator. For once, I can actually easily make extremely specific content tailored to our company and industry.”

• Fast deployment and reporting: Two-click integrations and clear dashboards make rollout simple and results visible. Leaders can track progress, show compliance, and spot weak areas quickly. A CISO praised, “The admin portal is nice and clean … [it's] super easy to use, and their customer support has been second-to-none.”

Limitations:

• Some users noted that the platform evolves quickly, with frequent updates and changes. One commented, “Not really a downside, per se, but the solution is still under rapid development and changes do happen frequently.”

Best fit for: Organizations wanting AI-driven, role-based training paths and dynamic phishing simulations tailored to specific risk profiles.

Learn more about Adaptive's approach to AI-driven security awareness training.

2. KnowBe4

KnowBe4 delivers comprehensive awareness training and simulated phishing backed by an expansive content library and AI-powered customization.

Key features and benefits:

• Automated Security Awareness Program (ASAP): This intuitive planning tool allows you to generate a custom-tailored security awareness program for your organization in just a few minutes.
• Comprehensive content library: Access a collection of interactive training modules, videos, games, quizzes, and security documents covering various cybersecurity topics.
• Training content customization: You can customize your training content preferences, including adjusting the passing score, adding branded themes, and allowing test-outs.

Limitations:

• Pricing is generally higher, and additional costs for add-ons can make the platform less accessible for smaller organizations.
• Some advanced users found the content too basic or repetitive, with one enterprise user noting, “The modules can feel too simplistic … customization takes work.”
• Several users also mentioned the interface feels dated, saying, “The dashboard isn’t always intuitive” and “The interface could be a bit more modern.”

Best fit for: Large organizations seeking a broad library of training content, frequent phishing simulations, and mature compliance tracking.

3. Proofpoint

Proofpoint helps reduce human risk through threat-intel-based simulations, modular training, and audit-ready reporting.

Key features and benefits:

• Continuous training methodology: Use a cyclical approach of assessment, education, reinforcement, and measurement to drive measurable behavior change over time.
• Extensive content portfolio: This library of diverse and engaging content, including animated videos, interactive modules, templates, and posters, addresses various learning styles.
• CyberStrength knowledge assessments: Use a powerful web-based tool to measure users' understanding of critical cybersecurity topics and track progress over time.

Limitations:

• Complex setup and configuration require dedicated resources.
• Some users found the platform delivered a generic training experience, with one system engineer noting, “The product is clunky and poorly integrated …Trainings are generic and not customizable.”
• Others pointed to low content depth, with a warehousing user saying, “Many of the videos and interactive training modules are low level, even in the advanced category.”

Best fit for: Enterprises needing deep threat intelligence integration and advanced phishing simulation realism tied to real-world attacks.

4. HoxHunt

Hoxhunt uses gamified, bite-sized micro-training with automated phishing and real-time feedback to drive engagement and reduce risk.

Key features and benefits:

• Gamified learning experience: Motivate and engage learners with a game-like feature that uses points and leaderboards to reward positive security behaviors and build confidence.
• Personalized learning paths: Automate the delivery of training content based on each user’s unique risk profile, role, and past interactions to provide a continuously challenging and engaging experience.
• Just-in-time learning: Provide immediate, micro-learning feedback and explanations to employees after making a mistake, instantly reinforcing the correct behavior.

Limitations:

• Some users felt the platform lacked flexibility, with one customer saying, “I wish the platform offered more flexibility in customizing training paths … simulations feel repetitive if used too frequently.”
• Timing was another concern for certain teams, as a healthcare user noted, “Frequent simulations can sometimes feel a bit repetitive … It can also be a bit disruptive during busy times, depending on how the training is scheduled.”

Best fit for: Companies prioritizing automated, personalized phishing training with ongoing user engagement and behavior change tracking.

5. Huntress Managed Security Awareness Training (formerly Curricula)

Huntress Managed SAT blends story-driven lessons with automated delivery and MSP-friendly reporting.

Key features and benefits:

• Story-based episodes: Train employees using a series of original, animated episodes that follow a consistent storyline and characters, making the content more memorable and less like a chore.
• Managed training plans: Automate the entire training process with pre-built learning plans that allow administrators to launch a full program with minimal setup.
• Custom content creator: Customize training materials with your company’s logo, colors, and other branding elements.

Limitations:

• Some customers pointed out limited tailoring options, with one saying, “I do wish there were more customization options for the phishing simulations … to our specific needs.”
• Others felt the animation style was too juvenile, as a network engineer remarked that the animations felt like “PBS kids,” noting, “I can’t sell this to my lawyers, doctors, CPAs, [or] office administration.”

Best fit for: SMBs and MSPs seeking engaging, story-driven security training with minimal setup and management requirements.

Ready to elevate your security awareness training program?

Most platforms still prepare employees for yesterday’s cyber threats. But attackers have evolved. Today’s risks include AI-generated phishing emails, deepfake voicemails, and targeted social engineering campaigns.

Top SAT solutions tackle these risks with smarter simulations, broader libraries, compliance reporting, and AI-powered customization. The best are built to defend against real-world threats. They also balance ease of use with depth, training employees to think, not just click.

It’s time to move beyond checkbox training. Choose a system that fits your people, your risks, and how today’s threats actually work.

Adaptive Security delivers OSINT-personalized deepfakes, flexible GenAI module creation, and fast, board-ready reporting—all in one intuitive interface.

See Adaptive Security in action—schedule your demo today.

FAQs about security awareness training

Why is security awareness training important?

Security awareness training helps employees spot and stop phishing, social engineering, and other cybersecurity threats that target the human element. It reduces user error, supports compliance, and builds a proactive security culture across your organization.

How often should you do security awareness training?

Train employees at least once a year to meet compliance, but reinforce learning with monthly simulations or quarterly refreshers. Frequent touchpoints will keep security top of mind and strengthen your team’s incident response skills.

How much does security awareness training reduce cyber risk?

Well-designed programs reduce click rates and boost reporting accuracy. Over time, users become more vigilant and make fewer mistakes. While no training stops every hacker, it can lower the odds of a breach caused by human error.

How do you measure the success of security awareness training?

Track phishing click rates, reporting rates, completion scores, and retention trends. Measure real behavior change, not just participation. The right tools also help identify high-risk users and support broader information security strategies.

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